The Grimsby Institute - New name & visual identity for Yorkshire Coast College

Tender description

The scope of our work is to create a new name and visual identity, so that an improved brand identity is ‘fit for purpose’ and helps support the Group’s future aspirations for the College. While we recognise that creating a new brand goes far beyond the creation of a new name and visual aspects like the College’s logo, the scope of work will focus on:  Creating a new name and brand identity for the College that better reflects the geographical area, our purpose and strategic goals for a vibrant and successful further and higher education college;  Using the proposition and positioning develop a visual identity and activities for the 2016/17 recruitment cycle;